How to choose shampoo?

Hair is an indicator of our well-being, it protects us and reflects our lifestyle. Choosing the shampoo that best suits the needs of your scalp and hair is essential to avoid stressing them during washing and to create the right balance between hydration, shine, and elasticity.

Shampoos are not only used to cleanse the hair and remove sebum, dead skin, and pollutant particles that settle on the scalp, but also to counteract specific problems, such as dandruff or hair loss.

How to choose the shampoo to wash your hair and scalp without damaging them and keep your hair always beautiful, healthy, and shiny? The truth is that there is no one-size-fits-all solution. Factors influencing the choice of the most suitable shampoo are:

  • type of scalp and hair;
  • washing frequency;
  • any dandruff or hair loss problems.

1. TYPE OF SCALP AND HAIR

The shampoo must meet the needs of your hair to act effectively and not damage the hair during washing. The first step in choosing the right product is to understand the characteristics and needs of your scalp and hair.
Does your scalp tend to be oily or greasy? You have probably already tried everything: from daily washing, even multiple times a day, to less frequent washing to try to control sebum production. The solution is to use a shampoo specially formulated for oily hair.
Avoid very moisturizing shampoos or those for curly and frizzy hair because they are rich in oily substances that make the scalp more humid. Prefer less moisturizing formulations with volumizing or strengthening action because they contain ingredients that work better to eliminate excess sebum. A clarifying shampoo for a deeper clean is also perfect, provided it is used in moderation to avoid dryness or irritation problems.
When the scalp is dry, itchy, or flaky, the first line of defense to counter the problem or prevent it from worsening is to choose the right shampoo. Avoid volumizing, strengthening, and fortifying products because they deprive the scalp of the moisture it needs. Also stay away from shampoos containing sulfates because they can make the hair even drier. A gentle shampoo is more suitable for dry hair because it has a moisturizing and smoothing action, promotes water retention, and soothes frizz.
Besides considering the characteristics of the scalp, it is important to evaluate the hair type.
If your hair is fine, meaning it has a silky texture, dries quickly, is not very voluminous, and becomes oily more easily, avoid creamy shampoos and prefer volumizing products. These can strengthen the strands by increasing the diameter of the shaft without weighing down the hair, making the hair more voluminous.
Is your hair thick? Thick hair is more prone to dryness and frizz. It responds better to sulfate-free, gentle, and anti-dryness shampoos, and those with moisturizing and strengthening properties, perfect for nourishing and taming the hair.

2. WASHING FREQUENCY

The choice of shampoo depends not only on the type of scalp and hair but also on the washing frequency. Generally, the advice is to shampoo two or three times a week to keep hair clean and remove dead cells, sebum, and smog particles that settle on the scalp.
Do you live in particularly polluted environments or practice sports every day? Nothing forbids washing your hair daily. The important thing is to choose a shampoo specially formulated for frequent washing because frequent washing puts the hair to the test, irritating it.
Whether you have an oily or dry scalp, prefer an extra-gentle shampoo that is not too greasy to ensure your hair gets the right nourishment without weighing it down, making it more voluminous and giving it a shinier appearance. Better if free of vegetable oils that could clog hair follicles and with purifying and strengthening action.
When you have little time to dedicate to washing your hair but want to show off fresh and tidy hair, dry shampoo is the ultimate solution. The ingredients in its formula absorb excess sebum and reduce the greasy effect, giving the hair a clean appearance.
As effective as it is, dry shampoo is only an emergency remedy and does not replace the classic wash with water and traditional shampoo.

3. HAIR PROBLEMS: DANDRUFF AND HAIR LOSS

Shampoo is not just a cleanser. It does not only remove excess sebum, dead cells, and impurities that settle on the scalp. In some formulations, it acts as an aid to counter problems such as dandruff and hair loss.
Eliminating dandruff is not easy at all, and using the wrong shampoo can worsen the problem. The advice is to use an anti-dandruff shampoo specially formulated to:

  • remove scales present on the scalp;
  • thoroughly sanitize the area;
  • regulate sebum production.

Anti-dandruff shampoos have a light and natural formulation and contain active ingredients and specific components that have antibacterial action against fungal infections. They are purifying, relieve itching, and counteract flaking.
Harsh detergents should be avoided because they irritate the skin, stimulate the sebaceous glands, and cause the opposite effect of what is desired, worsening the problem.
Is your hair particularly weak and falling out in large amounts? Start an anti-hair loss routine and use a shampoo formulated to counter progressive and persistent thinning of the hair.
Anti-hair loss shampoos:

  • strengthen and thicken the hair;
  • stimulate hair growth;
  • slow down thinning;
  • prevent atrophy of hair follicles. 

They are free of aggressive chemicals and have a gentle formulation, rich in nutrients and active ingredients that revitalize the hair, giving it a healthy and shiny appearance.
Now that you know how to choose the shampoo best suited to you and your hair's needs, take a look at our shop. From antisebum shampoo to anti-hair loss, from anti-dandruff to universal: our cleansers are 100% Made in Italy and are the perfect allies to achieve the desired results.